So much begins with dressing better.
When you dress better, you feel better. Feel better, and you're empowered to become better.
Our Story
For years, I'd been working in finance wearing so-called tailored suits to work. Surrounded by men in loose fitting, frumpy suits, I took it as a fact of life that this was the only way to dress for work. But when I got my first suit custom made for me, everything changed.
The first change was my outlook. I hadn't ever experienced pride of ownership in my clothes before. Having something cut just for me, built on decisions I made about how I wanted it to look, made this feel like the only thing in my closet that was truly mine.
So when I put it on and looked at myself in the mirror, I got an instant boost in confidence and a big ole grin on my face. The fabric was dark, solid and conservative, the kind of color most of my colleagues wore, but I looked 10 times better. It was amazing to see what a difference a flawless fit could make.
From there, my growing hobby began to look more and more like a calling. We realized that if more people saw the improvements to their style a flawless fit can deliver and learned a bit about the outfit-building along the way, they'd have the same empowering experience I had. That was the beginning of the custom clothing company we started. We set out to change the way men get their clothes.
We're getting there one custom suit at a time. With each order, a new guy gets to see how a small change can make such a big difference. And another virtuous cycle of smiles begin.
Warren Liao
Co-Founder
